RESEARCH
Answer the first question
Guides built around customer needs and relevant product uses.

Home / D2C SEO
SEARCH EXPERTISE SINCE 2002.
Build search visibility beyond your brand name. We help your store compete for relevant product searches with useful content, stronger technical foundations and a campaign you can follow.
PageTraffic clients
YOUR BRAND. YOUR STOREFRONT.
D2C SEO helps people discover and buy from your brand’s own website. Your store needs to serve shoppers who are ready to order and people still comparing products, ingredients, materials or solutions.
We research those searches, match them to the right pages and make your store easier to crawl and use. Useful guides introduce your brand earlier; focused category and product pages help customers make a choice.
RESEARCH
Guides built around customer needs and relevant product uses.
COMPARE
Categories and comparisons that explain the available options.
BUY
Detailed pages, useful answers and a straightforward route to purchase.
ECOMMERCE SEO PACKAGES
Compare the work included in each ecommerce SEO package, then talk to us about your catalog and priorities.
ECOMMERCE SEO
Stores with up to 100 products
50 keywords
ECOMMERCE SEO
Stores with up to 200 products
100 keywords
ECOMMERCE SEO
Stores with up to 500 products
160 keywords
ECOMMERCE SEO
Stores with up to 1,000 products
200 keywords
| Our e-commerce SEO packages | Bronze | Silver | Gold | Platinum |
|---|---|---|---|---|
| Key Features | ||||
| Ideal for | Small E-commerce (up to 100 products) | Medium E-commerce (up to 200 products) | Large E-commerce (up to 500 products) | Extra Large E-commerce (up to 1000 products) |
| Number of Keywords optimized | 50 | 100 | 160 | 200 |
| Primary Keywords | 25 | 50 | 80 | 100 |
| Secondary Keywords | 25 | 50 | 80 | 100 |
| Campaign Setup | ||||
| In-depth Site Analysis | ||||
| Content Duplication Check | ||||
| Initial Backlinks Analysis | ||||
| Google Penalty Check | ||||
| Mobile Usability Check | × | |||
| Data-driven Competitors Analysis | 1 | 2 | 3 | 4 |
| AI-powered Keyword Research | ||||
| AI-powered Strategy Recommendations | ||||
| Optimization of robots.txt & GoogleBot crawls | ||||
| Google & Bing Webmaster Tools Setup | ||||
| Google Analytics setup with conversion tracking | ||||
| Shopping cart funnel analysis and recommendations | × | × | ||
| Sitemap Creation | ||||
| On-Page Optimization | ||||
| Canonicalization & Extensive Panda Check | ||||
| Website Page Load Optimization Recommendations | ||||
| Internal Link Structuring & Optimization | ||||
| Page H Tags Optimization | ||||
| Image & Hyperlink Optimization | ||||
| Product image optimization | ||||
| URL parameter crawl and indexation optimization | ||||
| Link redirect audit | ||||
| On-page crawl error correction | ||||
| Product Markup - Schema HTML tags | ||||
| Product URL Structure analysis | ||||
| Rich snippets optimization | ||||
| Title & Meta Tags Optimization | ||||
| Page Speed Optimization Analysis | ||||
| Conversion Tracking | ||||
| Google Analytics Setup & Integration | ||||
| Retargeting Setup | × | × | ||
| Call Tracking | Optional add-on | Optional add-on | Optional add-on | Optional add-on |
| Heatmap | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Scroll Maps | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Click Maps | Homepage | Mapped URL's | Mapped URL's | Mapped URL's |
| Content Optimization (per month) | ||||
| Category Pages Onpage SEO | 3 | 5 | 10 | 15 |
| Brand Pages Onpage SEO | 2 | 3 | 5 | 8 |
| Sub category Pages/Products Onpage SEO | 2 | 3 | 6 | 10 |
| Link Building (per month) | ||||
| Blog Writing & Submission | 1 | 2 | 3 | 4 |
| Informational Content Writing & Distribution | 2 | 2 | 3 | 4 |
| Press Release Writing & Distribution | 1 | 2 | 3 | 4 |
| Press Release Promotion | ||||
| Business Listings | 5 | 10 | 10 | 15 |
| Premium Links (per month) | ||||
| Guest Blog Writing & Posting | 4 | 5 | 6 | 7 |
| Guest Blog Promotion | ||||
| Premium PR Writing & Distribution | 1 | 1 | 2 | 3 |
| Competitor Link Building | × | |||
| Broken Link Building | × | |||
| Social Media Optimization (per month) | ||||
| Facebook & X / Twitter Account Setup | ||||
| Profile Content Writing | ||||
| Facebook Wall Updates | ||||
| X (Formerly Twitter) Updates | ||||
| Custom Facebook & Twitter Background | ||||
| Video Marketing (per month) | ||||
| Voiceover Video Creation + Distribution | Optional add-on | Optional add-on | 1 | 1 |
| YouTube Channel Creation | ||||
| Video / PPT Creation + Distribution | 1 | 1 | 2 | 2 |
| Paid Optimization | ||||
| Google Product Listing Ads | × | × | ||
| Remarketing - Google & Facebook | × | × | ||
| AI SEO, AEO & GEO | ||||
| AI search optimization support | ||||
| Monthly Reporting | ||||
| Search Engine Rank Report | ||||
| SEO Reports | ||||
| Google Analytics Report | ||||
| Competitor Intelligence Report | ||||
| Activity Report | ||||
| Monthly Action Plan | ||||
| Customer Support | ||||
| Email/Chat/Online | ||||
| 24/7 Live Project Tracking | ||||
AI SEO, AEO and GEO support is included in all four Ecommerce packages. We confirm the specific monthly work for your store in the proposal.
THE WORK IN YOUR CAMPAIGN
Your product range, customers and technical setup shape the priorities. We agree the work and review process before implementation.
Find the searches behind a purchase: product types, ingredients, use cases, comparisons and brand terms. We map each group to a category, product or guide so your pages have distinct jobs.
Improve the pages closest to a sale with useful descriptions, clear titles, internal links and product information. Category pages help shoppers narrow their choice; product pages answer the questions that hold up an order.
Review crawling, indexation, filters, duplicate URLs and product variants. We prioritize site structure, page speed and structured data, then coordinate changes with your development team.
Develop guides and comparison content around real customer questions. Each piece connects to a relevant collection or product, helping people move from research to a considered purchase.
Audit your backlink profile and competing brands to find suitable opportunities. Our team researches relevant publishers and develops useful content for outreach within the agreed campaign scope.
Track rankings and organic landing-page performance alongside orders and revenue where analytics is configured. Your monthly report explains the work completed, what changed and what we recommend next.
COMMON STORE CHALLENGES
More visits do not always mean more customers. We look at the queries, pages and technical issues behind the numbers.

Check the intent of organic visits and the pages receiving them. Prioritize queries with a clear connection to your product range.
Compare their category coverage, content and technical setup to identify gaps your brand can realistically address.
Improve product grouping, useful category copy and navigation so visitors can reach a suitable product.
Connect content topics and internal links to the buying journey instead of chasing unrelated traffic.
Develop organic product discovery alongside paid campaigns and measure each channel without assuming SEO replaces advertising.
Review landing pages, orders and revenue where tracking supports them, with clear notes on attribution and the work completed.
THREE CONNECTED DISCIPLINES
A crawlable, usable store.
Audits, templates, image optimization, sitemaps, structured data and speed.
Pages that answer buying questions.
Keyword mapping, on-page improvements, topic research and a content matrix.
Relevant support for your brand.
Backlink analysis, publisher research and targeted outreach.
AI SEO, AEO & GEO
Shoppers also use AI answers to research products and compare options. Clear product facts, useful buying guidance and consistent brand information give these systems better material to understand your store.
Ask us about AI search support for your brand. We will confirm the scope separately from the Ecommerce package table; an AI answer or citation cannot be guaranteed.
Explore AI SEOMake specifications, materials, uses and differentiators easy to find and verify.
Develop useful product guidance, with your team checking factual and commercial claims.
Agree the relevant questions and platforms to review, alongside available AI referral data.
A PROCESS YOU CAN FOLLOW
Research sets the priorities. Your monthly review connects implementation with the store’s search performance and the next stage of work.
Review the store, product range, customer questions and competing search results. Build a keyword and content model around commercial priorities, including new and established customers.
Audit templates, HTML and images. Address crawl paths, sitemaps, speed, structured data and duplicate content, with an agreed implementation plan for your team.
Optimize priority category and product pages. Build a content matrix across the buying journey, research topics and connect supporting guides to the pages that sell.
Audit links, research prospects and carry out relevant outreach. Review visibility and organic sales data each month, refine priorities and explain the next stage of work.

DIGITAL AGENCY DASHBOARD
Follow your campaign without piecing together separate updates. Digital Agency Dashboard brings search performance and campaign activity together so you can review the work behind the numbers.
Your monthly report explains what changed, what we completed and what comes next. Where ecommerce tracking is available, we review organic orders and revenue alongside visibility and traffic.
Explore our SEO softwareWHY PAGETRAFFIC
You know your products and customers. We bring search research and hands-on SEO work, with a clear scope and a team you can speak to.
Bring an established SEO team into your brand’s growth plans, with research, content and technical work coordinated around your store.
Start with a review of your goals and website, agree priorities and know when your team needs to supply information or approve changes.
Use the Ecommerce plans to compare catalog size, keyword coverage and monthly deliverables before choosing your scope.
Your project manager brings the different parts of the campaign together and keeps the work aligned with your priorities.
See completed work and search performance in monthly reports. Where tracking is available, review product discovery alongside orders and revenue.
Discuss launches, catalog changes and technical questions with the team so search priorities keep pace with your business.
Our work featured on






D2C SEO is a term used to describe a marketing strategy that uses digital channels to sell directly to consumers. In this process, you are selling your products directly to the consumer without the need for an intermediary. This allows you to build stronger relationships with your customers and provide them with a more personalized experience.
D2C SEO can help you drive more traffic to your site, which means more customers and more revenue for your business. It can also help you gain authority in your industry and increase your brand awareness—which will help you get even more customers!
D2C SEO is a term that refers to "direct to consumer" search engine optimization. D2C SEO differs from regular SEO in a few key ways.
For starters, D2C SEO is all about personalization. You want to make sure that your content is tailored to each specific person who comes across it, so that they feel like you're talking directly to them. You can do this by using search engine optimization (SEO) techniques that make sure your content has keywords that match what people are searching for, but you can also do it by creating content that speaks directly to the needs of your visitors. For example, if someone searches "how to get rid of acne," then your website should have a blog post on how they can take steps toward clearing up their acne.
Another major difference is that D2C SEO uses more user-generated content (UGC), which means allowing users to share their experiences with your brand and products through reviews, testimonials, photos and videos—anything that gives them an opportunity to interact with your brand. This kind of interaction builds trust between you and your customers because they feel as though they know you better than other companies who don't offer this kind of transparency into their operations or products.
If you want to build stronger relationships with your customers and provide them with a more personalized experience, then yes! You may also want to consider D2C SEO if:
You should make sure that your site meets all of the following criteria:
Some examples include: writing blog posts on topics that are relevant to your business; creating infographics based on data you have collected; creating videos that explain how something works or why it's important; writing product descriptions that help people decide whether or not they want to purchase something from you; writing reviews about products or services others offer (but not yours); participating in social media conversations about topics related to your industry or D2C business niche.
YOUR NEXT STEP
Tell us about your store, product range and growth priorities. We will review your search presence and recommend a campaign with a clear scope.
Call 800-718-7603Get a website review, recommendations from our team and help choosing the Ecommerce package that fits your catalog.
Talk About My Store