Storefront design implementation
Build approved home, collection, category, product and supporting page templates. Reusable sections help the client launch promotions without rebuilding pages.
AGENCY DELIVERY · ONLINE STORES
Deliver storefront builds, migrations and improvements under your agency brand. PageTraffic helps you turn approved designs and commerce requirements into a store your client can operate, with testing and handoff built into the project.
Your agency owns the client relationship. We work to an agreed scope, review process and delivery schedule.
THE AGENCY PROBLEM
A store can look finished while shipping rules are wrong, product variants are missing or orders fail to reach the fulfilment team. Your agency needs a development partner who asks about those details before quoting a homepage.
We review the catalog, customer journey and systems behind the store. That gives your account team a practical estimate, a list of dependencies and an explanation of what the build includes. Your agency directs the client relationship and approves the work before launch.
THE WORK YOU CAN SELL
The platform and scope follow the client’s products, operations and budget. A new store, a migration and a checkout improvement are different projects, with different acceptance checks.
Build approved home, collection, category, product and supporting page templates. Reusable sections help the client launch promotions without rebuilding pages.
Configure the chosen platform, theme and editing model. We review app or plugin dependencies and clarify which functionality belongs in the platform and which needs custom work.
Map products, variants, attributes, images and categories before importing them. Check sample records and agree how unavailable products, new stock and future catalog changes will be handled.
Configure agreed gateways, delivery rules, taxes and transactional messages. Test the purchase and refund paths supported by the project, including mobile checkout.
Define the data exchanged with CRM, inventory, fulfilment, email or other systems. Access, licensing and third-party limitations are recorded before implementation.
Plan content and data movement, URL mapping, redirects and launch sequencing. Existing customers, orders and product relationships need their own migration decisions.
Resolve a defined set of usability or technical issues, or arrange continuing development after launch. New features and ongoing care have separate scopes.
MOVING AN EXISTING STORE
A platform move affects products, customer records, orders, URLs and the tools connected to the store. We work through those dependencies with your agency before agreeing a release date.
Record what moves, what is retired and how old fields map to the new platform. Sample imports expose gaps while they are still inexpensive to fix.
Inventory important landing pages and agree URL mappings, redirects and metadata handling. A separate SEO workstream can review the migration plan and post-launch performance.
Confirm the data-freeze window, final imports, DNS responsibility, payment checks and a rollback route. The agency and client approve the release checklist.
AFTER THE BUILD
The client will keep changing products and promotions after launch. Give the account a clear route for maintenance, technical improvements and ongoing search work.
Agree updates, backups, monitoring, issue handling and responsibility for app or plugin subscriptions.
Keep new integrations, template changes and checkout improvements in an estimated backlog with agency approval.
Use the separate Ecommerce SEO service for ongoing category, product, content and technical optimization. A development project does not automatically include a monthly SEO campaign.
HOW YOUR TEAM STAYS IN CONTROL
We use the agency brief to define the work, then test the store against its actual buying and operational journeys.
Review the platform, catalog, designs, customer journey and connected systems.
Agree templates, data mapping, integration responsibilities and acceptance checks.
Develop on staging and share working templates and features for agency review.
Check product choices, orders, payments, shipping, mobile use and editor workflows.
Coordinate the approved release, document access and open items, and agree the next support period.
AI SEARCH & HUMAN REVIEW
AI-assisted prototypes can help explore a layout or speed up repetitive development work. The production store still needs accurate product information, reliable integrations and tested customer journeys.
Check code, content and assets before they enter the build. The agency approves customer-facing product claims and policies.
Use clear page structure, readable product details and appropriate structured data so search systems can understand the store.
A working mockup is not proof of a working checkout. Developers verify the agreed payment, shipping and order flows.
AI-assisted development and AI search optimization are different scopes. Ongoing AI visibility work can be added through the Ecommerce SEO or white-label GEO service.
SCOPE & AGENCY PRICING
Catalog size, platform, templates, integrations, migration work and QA determine the estimate. We provide a written agency scope rather than applying an SEO campaign package to a development project.
A defined build with templates, catalog setup, integrations and launch checks.
A scoped move or development backlog based on the existing store.
Agreed maintenance and support after handoff, with new development estimated separately.
A CLIENT-READY HANDOFF
The account team should know how the store was built, what the client can edit and who owns each operational dependency. We document those details before the project closes.
QUESTIONS BEFORE WE START
Clear answers for agencies scoping a new client or an existing account.
This service covers storefront development, migrations, integrations and improvements. Monthly search optimization is delivered through the separate White Label Ecommerce SEO service. We can coordinate the two when the agency needs both.
Yes. We review the designs alongside product data, responsive states and commerce requirements. Missing functional decisions are resolved before the development estimate is finalized.
We can scope a migration after reviewing the source platform, data, integrations and important URLs. Customer and order history, subscriptions and third-party apps may require separate migration methods.
Account ownership, access and billing are agreed with the agency and client. Payment accounts and third-party subscriptions remain under the appropriate business owner; we configure the access required for the agreed work.
Yes. We can quote a care attachment and a separate Ecommerce SEO scope. Your agency can then choose the support and growth work that fits the client.
LET'S REVIEW A REAL ACCOUNT
Share the platform, catalog, designs and integrations. We will identify the development work, dependencies and review points your agency can take into the client proposal.
Bring the client site, your current scope and any delivery constraints. We’ll identify what needs review before quoting.